6 Home Seller Presale Mistakes to Avoid


If you’re thinking of selling your home in 2019, today I want to help you avoid making the mistakes that others have made. 

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Remember: Home sales aren’t about you or what you want. They’re about the potential buyers and what they want. Since you don’t necessarily know the identity of your potential buyers, a good rule of thumb for home improvements is to stay as neutral as possible. Avoiding the following mistakes could help you save thousands of dollars on your home sale.

1. Going too trendy. If your home improvement projects appeal too much to your own taste, it won’t bode well for a home that’s featured on thousands of websites around the world. It diminishes the home’s ability to show nicely to the masses. When it comes to home sales, neutral is definitely better than trendy.

2. Smart house, dumb decision. Smart home technology is getting more and more popular, but that’s not to say that you should assume buyers will always care that much about it. If you’re going to spend thousands of dollars on smart home technology, it’s better to do it for yourself rather than potential buyers.

3. Adding a guesthouse. Most buyers probably won’t care about having a guest home on the property, and they might even just demolish it if they do decide to purchase your home. It’s a waste of money to add one in for the purpose of selling.

4. Rehabbing the roof. Roofs are important to keep the rain and elements out of the home. The challenge is that sellers think they can get more money by putting on a brand-new roof prior to listing. Yes, the roof should be repaired if it’s leaking, but don’t expect to get more money out of a new one; buyers expect the roof to be in good condition. As long as the roof has a few good years left in it, they won’t much care if it’s brand new or not.

 When it comes to home sales, neutral is definitely better than trendy.


5. DIYing to cut corners. Sometimes it’s okay to do small home projects on our own, but for many projects, it’s important to hire a professional. There’s a reason why they’re called professionals—it’s what they’re paid and trained to do. If you’re working on a high-impact zone like the kitchen or bathroom, remember that small mistakes stick out to buyers. Don’t overestimate your ability to do it yourself.

6. Opening Pandora’s box. Sometimes you start a project, thinking that it’s one simple thing at first. That project can then turn into another, and another, and another—this can cost you thousands of dollars. Hiring a professional will allow you to get the one project you had in mind finished without creating a bunch more.

If you want to learn more, check out this article that goes into more detail about these home seller mistakes to avoid. For any other questions you have, don’t hesitate to reach out to me. At Yoder Real Estate, we’re here to help you.

Yoder Real Estate Is Hiring!


Yoder Real Estate is hiring, so if you’re thinking of starting your real estate career, we want to take a moment to tell you what we can offer you.


If you’re thinking about starting a career in real estate and you’re wondering how you’d fit as a member of Yoder Real Estate, let me give you an idea by first telling you what our six core values are:

Passion: We believe in bringing energy, excitement, and passion to everything we do.

Resourcefulness: We always find a way to make it happen.

Positive: We believe in always showing up with a positive attitude among your peers, your team, and every client.

Learners: We value people who are learning-based.

Communicative: We value being communicative with each other and our clients. If there’s an issue, we put it on the table and resolve it.

Client-centric: Very simply, we believe in being world-class in everything we do. We put our clients’ needs above the needs of anyone else, including ourselves.

The ideal sales candidate for Yoder Real Estate is someone who is, first and foremost, learning-based. If you’re coming from another industry, you likely have your own ideas about how the real estate industry might serve you and how you might serve it back. Being learning-based allows you to start with a clean slate.

The ideal sales candidate for Yoder Real Estate is someone who is, first and foremost, learning-based.


Being humble and being able to implement new ideas is important because we teach a lot. Our agents come from all types of different industries, and we teach them how to be world-class in this challenging industry. In 30 days, they already know more than an agent who’s worked in the industry for two years.

What’s it like to be an agent at Yoder Real Estate? It’s not what you think. What I mean by that is, a lot of folks get into real estate for a particular reason. It’s not easy, but it’s worth it. This is a challenging environment, and we have a team of world-class players who have a vision and want something badly. I show them how to achieve their vision.

So, if you’re someone who’s passionate and likes to have meaning behind what you want to do with your life, working with our team extends beyond just selling homes. Real estate is just the vehicle we use to help people. This is a place people come to learn, grow, and expand so they can give back to their team, their clients, and the community at large.

If you have any more questions about what it’s like to work at Yoder Real Estate or you’d like to talk more about what we can offer you, don’t hesitate to reach out to me. You can also apply online now at joinyoderrealestate.com. In either case, I look forward to hearing from you.


Kevin Yoder TV: Meet Jon


For today’s episode of “Kevin Yoder TV,” I’ll introduce you to our valued team member and integrator, Jon, and tell you all about what he does for the team. 

Buying a home? Click here to perform a full home search
Want to know what your home is worth in today's market?
Check out our Free Online Home Price Estimater Tool.
Call me at (616) 942-2449 for a FREE home buying or selling consultation

Welcome back to “Meet the Team,” our series in which we introduce you to the awesome members of Yoder Real Estate. Today I’m excited to introduce you to one of our wonderful team members, Jon.

Jon has been with Yoder Real Estate for over a year and a half. He came to our company as the integrator, which is essentially a C.O.O.; he integrates all the components of the office, including overseeing the operations department and sales management. Jon also makes sure that we’re staying profitable and aligned with our numbers. My role is the visionary of the company and head of marketing, so if we have a concept or initiative that needs to get off of the ground, Jon’s the guy who makes things happen. In four words: Jon gets stuff done.

In his spare time, Jon prioritizes sleeping, baking various goodies from scratch, and running (to work off those goodies he bakes). Otherwise, he enjoys spending time with his family and keeping busy with his three sons.

 In four words: Jon gets stuff done.


Jon is a valued team member to Yoder Real Estate. He provides awesome value and we really couldn’t ask for a better integrator.

What does Jon think of our team? He says, “So far, it’s been great, it’s been fun, it’s been collaborative. It’s great to work with Kevin and the rest of the team, and it’s fun to be a part of the winning team. We’re doing better this year than last year, and I look forward to 2019.”

Jon enjoys the sales-driven culture of our team’s environment. As a team, we all realize we’re here for one purpose: sales. Without that, you have a business that just clunks along and doesn’t profit or hit its numbers. Not every place has sales figured out.

For myself, one word comes to mind when I think of Yoder Real Estate’s environment: family. Jon has truly made himself one of our family here on the team, and we expect him to be around for a long time.

If you’d like to know more about Jon or if you have any questions for us about buying, selling, or investing in homes, please don’t hesitate to reach out to us. We’d be happy to help.